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Linking the FSCB Culture Survey to Tangible Outcomes in Financial Services

Linking the FSCB Culture Survey to Tangible Outcomes in Financial Services

by Starling Insights

Starling Insights Editorial Board

Aug 08, 2022

Observations

In a just-published article, Nick Wainwright, Head of Data Science at the UK Financial Services Culture Board (FSCB), explained how data collected by the FSCB through its annual culture survey may be used to predict business success.

While there is no one metric that captures the full range of outcomes, the FSCB utilizes two sets of data to track customer outcomes and prudential outcomes, respectively:

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