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BCG Trust Index Illuminates the Importance of Trust

BCG Trust Index Illuminates the Importance of Trust

by Starling Insights

Starling Insights Editorial Board

Jun 24, 2022


Shareholder sentiment is no longer the sole driver of business value. Business leaders are beginning to realize the power of trust, including its impact on economic value and growth in the digital age. Trust pays off in multiple ways, and it is becoming increasingly important to a company's success in recruiting talent; improving its net promoter score; achieving environmental, social, and governance (ESG) goals; and more.

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